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HD Video
Donedeal online advertisements in dairy cattle section
8 min

Daisy is an exploration of the way in which the bodies of cows are objectified and commodified within the dairy industry. Through the language of buying and selling on Donedeal, a platform for the trade of used goods, the cows are reduced to their productive parts and stripped of their subjectivity. The sculpture and photographic print, that accompany Daisy in the exhibition documented, materialise the apparatus of anthropocentric oppression active in the dairy industry today.



            Chloe McKeown 2023